Rovio is about to launch a new racing game app with customize helmet.

After a few weeks test, Rovio decided to debut a F1 racing game based on theme of Angry Birds. The game is called Heikki, which offers 12 different racing traces. We are able to register and download this game on heikki.anrgybirds.com.

Player needs to pass the first challenge, the default trace so that more traces will be unlocked.

You are about to play as Heikki Kovalainen, the famous Finnish F1 star. As a sponsor of Rovio, Kovalainen keep wearing the customized helmet with Angry Birds theme, and for now, those three limit version helmets are available on Rovio’s site.

This is a tool available named Heikki power which can increase the score rapidly and it is really easy to have— visit Kovalainen’s facebook page. Rovio meant to create a unique brand marketing for this racer and attract more fans to this facebook page thus to establish a strong cooperation realationship.
Rovio’s latest game in the Angry Birds range has already topped 100 million downloads on all platforms in 76 days, driving total cumulative downloads for the entire franchise past the 1 billion mark.